How to distinguish an original Adidas jacket from a fake. Quality assurance: how to distinguish original adidas from a fake

It is no secret that due to its popularityadidas is one of the most frequently counterfeited brands. "Singed" Adidas today can be bought not only in the transitions and markets, but even in shoe stores. So that you avoid an annoying purchase, we have prepared this material in which we will reveal all the secrets of shoes adidasand tell you how to distinguish a fake from the original.

Every girl knows that appearance is extremely important in today's world. Clothes and shoes should not only be clean, as our grandmothers said, but also stylish. But even this is not enough. Things must be of high quality, made of good materials, without flaws and crooked lines. That is why it is very important to be able to distinguish original things from low-quality fakes. Manufacturers of copies (cheat. - “replicas”) understand this, and try to exactly repeat the models of the originals. But one way or another, if you know certain subtleties of production, you can even distinguish a very high-quality fake at first sight.

Write down the secrets of the adidas brand, and you are guaranteed to be able to choose an original model of sneakers that will please you much longer than a fake.

The main differences between original Adidas sneakers and fakes

Vendor code. adidas assigns a unique number to each item, which is different from all others and allows you to identify the model among other adidas products. When buying shoes, compare the article number on the box, label and tag of the sneaker. They must be the same. If the numbers are different, you have a fake!

At the same time, if you doubt the originality of the shoes, you can look for the article written on the sneaker in the brand's catalog or on the official website. And compare the model presented there with the one you plan to buy.

Laces. Almost always with original sneakers (however, with fakes too) there is another pair of laces included. So here in original version The laces are carefully packed and placed in a separate plastic bag. And in a box with a replica, the laces will most likely just lie next to or inside the sneaker. If, of course, they do!

Barcode. The inscription "Made in China" is now by no means a sign of a copy. Since 1994, adidas has relocated almost all of its production to third world countries in order to increase its output. Therefore, you will not see the inscription “made in Germany” on sneakers even in the original store, and this should not scare you. This is the norm! But in this case, you can check the originality of shoes using a barcode. On the barcode of adidas products, regardless of the country of manufacture, the German code is affixed, that is, the first three digits are from 400 to 440.

Tags. There is one more trifle, which is often forgotten by copy manufacturers. Real adidas tags have model information and a serial number. The trick is that the left shoe has one, and the right one has a completely different one. But if they match, you have a fake!

seams. The seams of original adidas shoes are strong, even and neat, without any traces of glue. Therefore, if threads stick out on brand new sneakers or the line has gone sideways, this is definitely a replica.

Color. Often, fake manufacturers make sneakers using colors that are not in the official lines of the brand. It's easy to check! Go to the brand's website, look at the model you want to buy and study all its colors in advance.

And, of course, this is not a secret, but a common truth: original sneakers can only be bought in original adidas stores. On Chinese sites, subway layouts and underpasses, even in the market where a smiling woman convinces you of a 100% quality guarantee, you will not be able to buy the original.

ATTENTION! A correct barcode does not yet give a 100% guarantee of the originality of the goods. However, an incorrect barcode is a clear sign of a fake.
To verify the authenticity of the barcode, you can use the form below.

Enter 13 digits of the barcode:Check

The Adidas concern is the favorite brand of many famous athletes, celebrities, as well as ordinary people who value comfort, reliability and style.

The history of the appearance of the global concern begins in the 1920s, when it was still called Dassler, in honor of the names of the founding brothers. At the beginning of its career, the company produced sleep slippers made from unusable car tires and military uniforms. When World War II broke out, Dassler produced studded football boots with great success. It was the world's first studded shoe for athletes. A revolution in the world of sports.
At the end of the war, Dassler split into two world-famous corporations, Adidas and Puma.

Rudolf Dassler became the creator brand Puma, and his brother Adolf founded the Adidas brand. At the same time, the famous and recognizable brand logo was born.

In 1949, the first boots with removable rubber studs were born, and in 1950, boots designed for bad weather conditions. Adidas easily outperforms all competitors and becomes world famous. Thanks to her, for the first time in 1954, Germany won the World Cup.

ATTENTION! A correct barcode does not yet give a 100% guarantee of the originality of the goods. However, an incorrect barcode is a clear sign of a fake.
To verify the authenticity of the barcode, you can use the form below.

Enter 13 digits of the barcode:Check

Sneakers Adidas Gazelle can rightfully be called a cult shoe. Over their half-century history, their popularity has only increased. Perhaps they owe their unusual name to the three-time Olympic champion - runner Wilme Rudolph which contemporaries called black gazelle. But these are only assumptions.

Material and colors

One way or another, they owe their popularity to a special material that was first used in the production of sneakers - split velor - a cut of genuine leather. Externally and to the touch, this material is similar to suede, but in use it is much stronger. Yes, and it requires less production costs. The result is a very flexible and relatively light sneaker.

Initially, the manufacturer released two versions this shoe. Red– with a transparent and anti-slip sole – for training in the gym. blue- with a grippy sole - for outdoor sports.

It is not surprising that with such popular love, there are a lot of fakes of these shoes. The quality of the latter varies from very rough to very solid options.

By what signs can you identify a fake Adidas Gazelle

Packaging and labels

First of all, you should pay attention to the fact that the external design of fakes can lag behind modern original samples by a couple of years. You can preview the appearance on the Internet.


Original: shoes wrapped in wrapping paper

Copy without wrapping paper

  1. Paper label. He usually attached to left shoe and contains the same information as on the box sticker. In copies, if this label exists, it doesn’t say much:

paper label

As a bonus, manufacturers of real Adidas Gazelle are stacked in their boxes. spare laces.

Spare laces

External differences

How to distinguish real sneakers Adidas Gazelle in appearance:


The quality of the material can also be assessed by looking at the raw edges of the product. Leatherette has a fabric base. Leather is a solid canvas, without the presence of interlayers.

Inspection of layers

Checking the edges of the shoes

  • Appreciate the quality of tailoring. The distance between the lines is the same everywhere, the stitches are even, nowhere converge and do not intersect. The threads do not stick out anywhere and do not tangle with each other.

Tailoring quality assessment

Threads must not stick out

  • Pay attention to the back of the heel. There should not be any protruding pieces. In addition, there must be adidas brand logo.

There should be no protruding pieces on the back

  • Compare if it's right inscriptions on the side of the shoe.

Lettering on the side of the shoe

Now take a close look at the inside of the shoe.

  1. The inscription on the insole. Many manufacturers of fakes immediately fall for it. In the original pair, the inscription on the insole has different directions:

Original: inscription in different directions

Copy makers don't try very hard in this regard:

Copy: lettering in one direction

  1. Itself the insole has a small stupinator, the insole in copies is perfectly flat.
  2. Look under the insole. There you can come across a very unpleasant picture:

Under the insole

The original Adidas Gazelle sneakers have ribbed tongue. But there is no additional loop for laces.

Ribbed tongue on original model

Find special sticker under the tongue. If you enter the article indicated on it from the original crosses, the search engine will display pictures with the corresponding pair of shoes.

Copies also have a sticker with the article number, but the search will return completely different results:

SKU sticker and search results

Look at the hashtag with the batch order number. The same will be on the paper label in the original version.

Hashtag with batch number

It remains to look under the shoes. The bottom is made of rubber, the sole pattern is the same. But at the same time, the originals are slightly smaller.

Evaluation of the outsole pattern

Finally, I would like to advise focus on price. V company stores these shoes are on sale not less than 60 dollars for a pair. If they promise real Adidas, but for a much smaller amount, it is better to double-check everything.



Back in the days of the Soviet Union, Adidas was considered one of the most fashionable and branded brands. Times have passed, companies have come and gone, but Adidas has always kept its brand at its best. The brand turned out to be so successful and popular that it spawned a lot of fakes and fraudulent offers. All this pushed the company away from its customers, who switched to cheaper substitutes. But everyone knows that a brand is a brand.

How to identify the real Adidas: shoes

Almost a century of brand development has served as a good basis for the manufacture of mass fakes, among which, as always, China is in the lead. What can be said about the quality of such products? Of course, nothing good, since the quality is at the lowest level.


At the first wash, they spread, dye, but the worst thing is that such things poison the human body with various formaldehydes and other toxic substances. Of course, it is impossible to make goods from low-quality materials without having special equipment for this and without observing technological processes. In such clothes, it’s not that you can win any victories, would survive.

To distinguish real Adidas shoes from fakes, you should pay attention to the following points:

1. branded shoes it is better to buy only in the company's boutiques or in other reputable stores, but not in the market. It should be noted right away that there is no “cheap Adidas”, as the buyer pays not only for quality, but also for the name.


2. A fake has its own characteristic feature, namely, a small triangle of leather located on the back of the shoe just below the logo.

3. Every pair of shoes comes with additional laces. It is also worth paying attention to the packaging, as a rule, the “real” product is placed in a plastic bag and packed very tightly. In the case of a fake, very often you can see plastic and products lying freely in it.

4. Another important nuance: the tags of a real brand have a serial number and all information about the model. The secret is that the right boot has one serial number, while the left has a completely different one. Therefore, if they match, then this is a 100% fake.

5. It is worth paying attention to the firmware: the seams should be even, straight and strong, no glue.

6. The company has its own official website, where all models are presented. Therefore, you can compare your purchase both in appearance and in color. It often happens that the colors do not match the official.

How to identify the real Adidas: clothing


Now consider the question: how to distinguish Adidas clothes from fakes. The clothes of this brand, as in principle, all Adidas products are famous for their highest quality. Before making a purchase, you should pay attention to the following details that cannot be found in the original: protruding pieces of thread, uneven seams, a barely visible skew on the logo. The most common sign of marriage is uneven stitching, for which poor quality thread was used. Very often uneven stitches located at a decent distance from each other protrude beyond the boundaries of the part.


It is also worth checking the colors of the clothes of the chosen model with those presented on the official website. As a rule, it is a color that is not among the original line of clothing that gives out a skillfully sewn fake. If the goods are purchased via the Internet, then here you should trust only the official portal of the company. And of course, a low price is not comparable to branded clothing, because, as you know, high-quality clothing always costs more.

Adidas is one of the most polarized brands of sports shoes. His products are worn all over the world. In Russia, he appeared in Soviet times and immediately gained popularity. Products were expensive, not everyone could afford them. Therefore, the number of unofficial companies producing cheap fakes has increased significantly. You will learn how to distinguish real Adidas from a fake in this article.

The brand was founded in the post-war years, since then it has not lost its relevance. In Russia, after the appearance of numerous fakes, he became associated with the attribute of "access culture". But authentic products are really high quality, stylish and practical. The company produces shoes not only for sports, but also for everyday wear (there is a separate collection for each purpose). Their value is recognized by famous designers, musicians, celebrities, who make stylish and comfortable images with their help. In order not to make a mistake and buy really high-quality and authentic sneakers, you need to follow a few simple steps.

It is very important to choose the right place to buy. In any Russian city, Adidas products are sold in the markets, in small shops, stalls, and transitions. It is important to understand that the original product is sold only in company stores, on the company's website and from official representatives (their right to sell can be checked using the website or supporting documents). Before buying, check out the prices of the products: if the sneakers in the store are much cheaper than on the website, then this is most likely a replica. Official manufacturers do not save on production, use high-quality materials and well-established technologies. In boutiques, the price may be slightly higher (due to payment for the rent of the premises), but it is unlikely that it will be lower.

Package

As with all branded products, the attribute of Adidas is branded packaging. The box is made of high-quality thick cardboard, which does not wrinkle during transportation. All the inscriptions on the box are lined up in straight lines, written without errors and typos. A sticker with a serial number is glued on the front part: it is placed evenly, the inscriptions do not contain errors. The content matches the number on the shoe label. REFERENCE, if a pair is made in China, this does not mean that it is fake. Like most large companies, Adidas locates its facilities in Asia, where labor is much cheaper.

Serial number

All Adidas products have an individual serial number. On sneakers, the sticker is placed on the inside of the label. IMPORTANT: for original sneakers, the number on the left and right will be different. The replica numbers are either identical or absent altogether. Also, the numbers on the box and label on the original must match. To accurately verify the product, just check its number through the official website of the company. By driving it into a special line, you will receive information about the product. This is the most accurate verification method.

label badge

There is a high-quality logo on the original products. Use the embossing technique, and all stitches must be perfectly even. Fake manufacturers save on such details, so the logo is often uneven, made in the form of a sticker or simply drawn.

seams

The company cares about the quality of manufactured goods, controls the stages of production. When sewing, high-quality materials are used: textiles, rubber, leather. REFERENCE Cheap rubber has an unpleasant, pungent smell. The original product should not have it. Production technologies are also at a high level: a pair should not have protruding threads, uneven seams: everything is done smoothly and accurately. There are no traces of glue or stains from it at the junctions, the seam on the sole is hidden or made very neatly and evenly.

  1. Illustrative detail. Before buying, pay attention to the back of the sneakers: just below the logo on fakes, you can see a small triangle (in the middle). The original product has an even cut.
  2. The interior is made of high quality cotton material. Fake - synthetic.
  3. In addition to a pair of sneakers, there should be an extra pair of laces in the box. They are folded evenly and tightly, packed in a plastic bag of the right size.
  4. The inconspicuous features of branded stripes will help you make sure that you choose. On the original models, the "teeth" along the edges of the strips are directed downwards. On replicas - left and right.
  5. Adidas branded shoes do not have rivets for laces.
  6. Colors. Often replicas are made in all possible colors. Before buying, you should make sure that the model of this color is presented on the site.

After making sure that all the points match, you can safely buy a pair of sneakers you like. They will provide maximum comfort, several years of service and aesthetic appearance.



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