We are watching fashion trends and we understand that the same type of coloring fades into the background. Our salon offers you a new service option - airtouch. Let's figure out what it is and what are the advantages of such coloring.

What it is?

For Airtouch, strands are selected according to a certain pattern and in a certain order, from 30 to 50% of the hair is used. Shimmers and transitions are created by using a hairdryer and several shades at once. Dyeing visually makes the hair more voluminous and the colors deeper; abrupt transitions are excluded.

Airtouch suits most girls and looks perfect on long and medium lengths. It is recommended not to use on short hair.

The creator of the method is the now famous Krasnodar stylist Vladimir Sarbashev. He devoted about 2 years to this discovery, thinking through not only the dyeing technique itself, but also methods for further correction. Today, specialists from all over Russia, Europe and America study with him. Interestingly, Sarbashev doubted for a long time whether Airtouch was truly an innovation. He even traveled across the American and European continents to find out if anyone had done something similar before him.

Pros and cons of AirTouch

Among the main advantages of the method are the following:

• suitable for hair of different lengths, colors and textures;
• the result looks as natural as possible - there are no sharp transitions between the shades of dyed and natural strands;
• hair becomes visually more voluminous and thick, creating a radiant effect;
• the procedure is called gentle, since the roots do not need to be lightened;
• there is a kind of “rejuvenating” effect that occurs due to color contrasts - the face looks fresh; Airtouch is suitable for girls who have gray strands or hair;
• there is no need to constantly dye - it lasts from 6 to 8 months; this option is quite economical;
• the result looks very modern and stylish;
• suitable even for those who are sensitive to hair dye, since during the application of the method the contact of the composition with the scalp is minimal;
• minimal effort is required to maintain color.

This coloring has several disadvantages, including:

1. during the procedure, bleaching of the strands is required;
2. the price for the service can be high if the client wants to get a high-quality result;
3. The dyeing process takes 4 – 5 hours depending on the length and structure of the hair.

1. I have dyed and bleached my hair many times - this is the case when the hair shaft is softened, in most cases there are split ends;
2. often resorts to extensions;
3. constantly uses styling devices - curling irons, hair dryers, flat irons; such manipulations damage the structure, creating microcracks along the entire length;
4. combs frequently and sloppily; constantly does her hair using styling products and hairspray.

There are no serious contraindications to the procedure.

What does the price depend on?

There are several main criteria that directly affect the cost.
This:

• length and thickness of hair - the longer and thicker, the higher the price;
• the amount of materials used, in particular paint - this point is interconnected with the previous one - more long hair more composition will be required;
• quality and class of dye - depending on the cost of the paint, the total amount of dyeing will change;
• professional level of the master - if this is a beginner hair stylist, then the cost of services will be minimal; when we are talking about a famous master, then the prices will be appropriate.

Care after coloring

Any coloring, including Airtouch, is harmful to the hair. To maintain their healthy appearance and structure, it is necessary to include the following products in your care:

• Shampoos for colored hair. They have a powerful healing effect, saturate the strands useful substances and prevent rapid color fading. Thanks to the many natural ingredients in the composition, additional conditioning and easier combing are provided.
• Conditioner balms. They create a protective film on the hair, help restore the keratin layer, and soothe the skin.
• Oil. Retains moisture and maintains natural shine.
• Compositions that protect against temperature effects. Do not allow hair to dry out and disturb its structure.
• Masks. You can even use homemade compositions, but you should not get carried away with them, as they can change the color of your hair (for example, make it more yellow).

Why should you contact us?

Individual approach to the client. Our employees try to choose a different coloring option for each visitor in accordance with his face type, hair and eye color. If necessary, consultations regarding care products and styling types are provided.

High level of craftsmen. Salon specialists constantly improve their skills through participation in various master classes, where they not only find creative inspiration, but also learn new options for coloring, haircuts and styling.

Cozy atmosphere. The masters try to make their clients’ time in the salon enjoyable. Visitors are provided with a warm welcome and friendly communication. Required procedure will be held at a time convenient for you.

I started writing about airtouch coloring, because the demand for this technology is enormous. People want to know: how is this done? Why is it so popular? Why is it taking so long? And what is the “horse” price tag for this super service? You know, it won’t be easy for me to describe and write everything now, but I’ll try. I'm still too young in the airtouch world. I have only studied the airtouch technique 40%, God forbid. And no, not because I’m crooked or stupid: it’s all because the technology is too voluminous, in every sense of the word. To be more precise, the technology is not one, but it is one.

It’s strange and confusing, you might say, but that’s exactly how I felt after studying with Vladimir Sarbashev. I came out after the master class, and I thought: “Damn it, it’s like I’m not a master at all, and 5 years of my work is a waste of time. How could a person come up with all this? How did a person fit this into his head? How did he put everything so perfectly into shelves, into diagrams, into terms?” After studying with cool colorists, I often came out with a huge head, but here I came out with the understanding that I had a lot of work to do on myself and I would have to plunge into this world of highlighting, but not just “highlighting”, which many people know: namely expensive, clearly formulated highlighting in ideal patterns that are selected for each individual head, for each ideal (and not always) protrusion on the head, for each frontal depression and each point of decay.

I'll have to figure out the geometry of the head, so to speak of course. And I’ll tell you, oh, how difficult it is to break your brain, break your hands, break established patterns in your head. There can be no accidents in this method; there is no right to be a method “by inspiration”, “unconsciously”, “intuitively”. No, that won't work here. Everything is clear here, just the way I like it! Well, yes, you “blow” or “blow”, whichever is more comfortable, well, that’s all, you won’t get that original airtouch, it will turn out nice, good, maybe beautiful, but not great, not ideal. A airtouch this is precisely “about ideally” and about “individually” and nothing else. Only the master who was with Sarbashev, who heard exactly him, redrew and disassembled exactly his diagrams, will be able to blow it perfectly and give you an airtouch original, and not some kind of crossbow.

Why is airtouch so expensive?

For several months now I I'm working off airtouch technology , I blow, I try, I study, I add and again I try and study. I like it, I admire it, but how difficult it is, honestly, very difficult and energy-consuming. And at the very frequently asked question: why so expensive? I just want to beat you and tear you to shreds, sorry for the emotions. Yes, because it is painstaking work, it is a huge amount of knowledge, practice, development, it is a many-hour process (5-8 hours). These are divine schemes, this is an individual approach. After all, this is a master + assistant job. It is almost impossible for one person to do everything “from start to finish,” especially with high quality.

Airtouch is a universal coloring technique.

And also, with just the airtouch method you can do any coloring, any technique: ombre, shatush, balayage. But it will be airtouch and it will be very delicate, gentle and perfectly designed to fit your head shape. It will be ideal to grow, please the eye and delight. Reading this may sound like honey to your ears, but it’s the truth. As a master with extensive experience, with a huge amount of studied techniques and good knowledge of color, I say: this is an innovation in the field of hairdressing and this is a breakthrough in the field of color! Airtouch coloring is the happiness of any artist and client. But not everyone can use this method: only the most stubborn, the most careful and the most hardworking. airtouch technology Only those masters who are ready to break themselves and their brains will succumb. And it will go only to those who feel this beauty and tenderness in the photo and receive it as a reward on their heads.

Vladimir Sarbashev is the man who invented and introduces this into our minds and eyes, this man brought something more to the work of hairdressers than just coloring. And he was right to say that: “For the world of hair, this is grandiose” - and I agree, this is no less than just grandiose. airtouch technology includes four circuits: horseshoe, rhombus, triangle, square. What the hell are you thinking? But just think about it: this is really geometry on the head. But it's not easy geometric figures, and also the divisions and directions of each strand, on each diagram. A certain blowing for each pattern, a certain sealing of each strand in foil. Individuality!

And you know what's even cooler than cool? This is that this is the only (!) coloring technique of its kind, which has the possibility of correction without affecting a single hair from the previous coloring. How? Yes, that's it. This is all an individual division according to your unique head shape, this is an individual scheme for your request. You can be blonde and grow your hair, because with each new coloring we will not affect a single previously bleached strand. I would like to say this about the Airtouch: it is a wonderful tool, a kind of powerful SUV that will help you drive off-road. Of course, you can walk - but the movement will be slow, difficult, long and possibly ineffective. For those wishing to achieve a distant and lofty goal, it would be wise to first acquire a means of transportation in order to quickly and confidently move on. This is precisely the means of transportation that airtouch coloring is in the world of hairdressing.

What is Airtouch like? How long can I avoid coloring my hair after airtouch coloring?

Two more frequently asked questions: What is airtouch like? And how long can you go without dyeing your hair? No matter what, it's self-sufficient, completely new method. Well, you can, of course, compare visually with many techniques, but none of them can do what airtouch does, none of them provide the possibility of correction in which previous bleached hair is not affected. Airtouch You can safely wear it for up to a year and do nothing with it except light tinting and quality home care. Yes, hair care at home is necessary, and even more so when you wear this work of art.

How long does it take to do airtouch and what does it depend on?

Depends on the thickness of the hair, the length, the original color and desire, and of course, the quality of the hair. On average this is 4 hours, but in very difficult cases we worked for 8-9 hours. This is where the cost comes in. After airtouch coloring We recommend using salon care from redken, Global or Farmavita. For home care, sulfate-free shampoos for colored hair, masks with pigment, which are individually selected by the specialist to suit your shade. Conditioner for colored hair, thermal protection spray (global, farmavita), cosmetic oil(global, farmavita). Airtouch is a very practical painting method and can be used with any dye (after all, this is a paint application technique, and therefore any paint can be used). Of course, the master will choose the best dye for the job, that’s for sure. Owning an airtouch, you won’t want to work on just anything. This is a little of what could be said about the airtouch technique, but I hope that at least a little has become clear.

The beauty industry is developing very quickly, stylists and hairdressers are coming up with new methods of hair coloring. Highlight and ombre techniques are still very popular, but they have been replaced by airtouch coloring. The technique has become in demand in recent fashion seasons, and now more and more fashionistas are resorting to it. But before such a procedure, you need to familiarize yourself with all its features and nuances.

Literally, Airtouch translates as “touch of air.” This name was not invented in vain. The specialist selects strands of hair according to a certain pattern, and a specific order is followed. Now there are several variants of schemes. The most interesting thing about this coloring is the use of ordinary tools. The master blows a hair dryer on each strand so that the thin short hairs fall out of the total mass, and the remaining ones in the hand are dyed in the chosen color.

There are many secrets of applying paint that the master is fully aware of. These include:

• choose small strands, thickness no more than a centimeter;
• the strand is not completely lightened - only superficially, the colorist carefully applies vertical strokes in the upper part of the head;
• the root zone is pre-darkened if you want to achieve a gradient effect;
• towards the ends the color is more dense;
• The master applies the paint so that the transitions are smooth, the border between light and dark is imperceptible;
• for lightening, use a dye of more than 8 tones, for darkening the roots - 4–6;
• each curl can be wrapped in foil to enhance the degree of coloring;
• when more strands are used, the final result will be better; after lightening, the hair is dyed in any chosen color.

Of course, separating the strands is quite painstaking, but after the procedure the hair acquires beautiful tints and transitions. With this lightening, there are no hard transitions, like ombre and highlighting. For example, with ombre, there is a smooth transition to light ends from dark roots. There is also a reverse ombre. And with Airtouch, individual strands are always processed. The result is a more gentle coloring.

At the same time, in the selected strands, the hairs are painted smoothly, when compared with classic highlighting, after which stripes with a transition to another color will certainly be noticeable. Sometimes you can find the combination “Airtouch highlighting” in the description of the technique, but it cannot be considered correct. Yes, with classic highlighting, part of the strands is lightened, the rest is left untouched or simply darkened. But with Airtouch this is done completely differently, which allows us to call the technique a new generation of coloring.

Advantages and disadvantages

The popular dyeing method not only has many of its own characteristics, but also advantages. These include:

• Hair becomes visually thicker and more voluminous, looking very natural;
• subtle highlights add visual volume;
• suitable for any length, shade;
• the method will give the appearance of elegance with romantic notes;
• hair is less exposed to the aggressive influence of dye;
• the roots that grow over time are not so noticeable;
• There is less need to visit a specialist after such coloring;
• the master can use color contrasts to achieve a rejuvenating effect.

The only downside is the high cost of the procedure. But it is due to the fact that not every master will be able to carry out coloring correctly. Not all hairdressers are good at this technique. At the same time, the final price of the session is influenced by the length, thickness of the hair, the amount of dye used, its quality (sometimes business or premium), professionalism and workload of the specialist.

Creator of technology

In Russia, it is believed that the technique was developed by Vladimir Sarbashev. There is an opinion that it was already tested by Hollywood stylists a long time ago, and then reached the Russian lands.

It turns out that Sarbashev simply managed to hone his technique to perfection, developing his own rules and the latest schemes. And even if people’s opinions in this regard differ, the result is impressive in any case - ladies are ready to pay decent sums for a new coloring, and masters first have to study this complex technique for a long time.

Who is Airtouch suitable for?

The main advantage of the Airtouch technique lies in the fact that it does not depend on the length of the curls or their degree of layering. Therefore, coloring is suitable for all ladies, with the exception of very short haircuts - even an experienced hairdresser will not be able to achieve visible transitions of different colors on them. By natural color hair there are no contraindications either:

• blondes. A great way to freshen up the color without doing much harm to them;
• brunettes. Will help, if necessary, get rid of the black tone;
• natural effect. Not everyone likes coloring to catch the eye, but with the help of Airtouch it is easy to achieve naturalness while revitalizing your hairstyle.

In general, this technique is a real salvation for girls who want to give their hair extra grooming.

Dark

Coloring using an interesting aerial technique looks great on dark hair. Brunettes can give their hair additional volume, unique tints, and shade. The client herself decides what percentage of curls needs to be dyed. But a professional can advise himself if the girl is in doubt, and also recommend a more suitable undertone.

On dark hair, a caramel palette looks great, as well as red and chocolate. Nowadays bright wine tones or even shades of blue are popular. A bright accent, maybe even some extravagant one, is an option for jet-black hair.

Light

Blondes most often resort to this technique. After all, it is not only fashionable and beautiful, but also less harmful to the hair compared to other types of coloring. The tone with the pattern ultimately turns out to be individual; there is no doubt about the uniqueness of the hairstyle.

Ash blonde is still trendy. For fair-haired people, the master will recommend a palette of ash, silver or even gray tones. Berry and blue tones are for lovers of brightness. It looks very modern.

Blonde

This color is the most organic and natural. It just has a significant drawback - it looks faded, and sometimes has a mousey undertone. Stylists are ready to offer clients a variety of options to add variety to the boring gray palette.

Strands of platinum blonde (or wheat blonde) will perfectly dilute light brown hair. For those with a light brown tone with red notes, caramel and honey highlights are added. Ladies with dark blond hair can try red or chestnut strands. When the hair color is natural with a gray undertone, then silver, ashy highlights are added to it.

Redheads

Can be shaded with a pleasant light chestnut color scheme. Honey, caramel, and red tints look good. Shades of flame will create an interesting effect. An experienced specialist will turn a red-haired lady into a fashionista with a real flame on her head - after this no one will go unnoticed.

Of course, red can be diluted with calmer tones if you don’t want to resort to experiments.

Separation patterns and material

Technology has many nuances. The air is used cold, which helps to avoid unnecessary trauma to the strands. Then proceed like this:

1. The strand is lifted from the head at a right angle. The thinner the strand of separation, the better the result.
2. The strand is treated with dye. It is necessary to use thermal paper, foil, and a cotton roller to avoid creating stains on the strands that should not be used in dyeing (the material is placed under the strand to be dyed). In addition, all the selected dyes should be at hand, as well as a brush for applying them. After all, the procedure already takes a lot of time.
3. The master retreats from the roots up to five centimeters. The color border should have the effect of natural discoloration, so the specialist blurs it out.

When selecting dyes for a hairstyle, you need to take into account the original tone, individual features of the face, the desired result, and color type. There may be warm or cold tones. For lightening, a gentle, high-quality dye is usually selected. If the girl herself is blonde, then her hair is tinted with any high-quality product that can neutralize unwanted yellowness. The master maintains the applied composition in strict accordance with the instructions for the selected pigments, as well as taking into account the condition of the hair and its type.

Basic points and sections for painting Airtouch - video

Home procedure

It is impossible to repeat complex Airtouch coloring on your own. The process is lengthy and requires considerable costs. An experienced specialist spends on average four to eight hours on work, even if he has an assistant. At the same time, the necessary dyes and tools are always at hand. Due to this, the equipment is considered exclusive.

Therefore, it is not recommended to try to repeat the actions of the master at home - the result will not be what was expected. You have to pay for quality. At the same time, it is better to choose a good salon with customer reviews and certified trained professionals.

Effect duration

Anyone who decides to use this coloring can have no doubt about its longevity. Airtouch is worn for at least six months, and sometimes for a whole year. Of course, the duration of wearing largely depends on the wishes of the client and the correctness of the session. You will also have to tint every month if you want to extend the life of cool-toned hair. For toning, tint shampoos or balms are used. The bleached strands grow gradually and smoothly, so it is not very noticeable.

In general, Airtouch technology is called one of the most durable. If the coloring was done on a natural basis, then the transition from regrown roots to coloring is almost imperceptible. If your hair has previously been dyed, you will have to touch up the roots once a month. For this purpose, it is advisable to visit a specialist who has previously performed complex staining. Touching it up yourself can ruin the entire shimmer effect.

Aftercare

After the procedure, you need to use shampoo with a low pH. It will help stop the chemical processes that inevitably occur after contact with dyes. After a week, you can start washing your hair with shampoo for colored hair. It’s better to immediately ask the hairdresser at the salon what balms and masks should be used to nourish your hair after complex coloring. In many salons, caregivers cosmetical tools you can buy it immediately.

It is very important that hair care is systematic. If you use care products on a regular basis, the hairstyle will delight the owner longer with a healthy shine paired with rich color.

After washing, it is not recommended to comb your curls immediately - this will make them brittle. Frequent blow-drying is also undesirable; it is better to dry your hair naturally- it will retain its strength and shine longer. Although this important rule should also apply to undyed hair. You need to use it at least once a week nourishing masks, selected by a specialist in the salon for a specific hair type.

Photo gallery: Airtouch on different hair colors

Airtouch Wheat Gold Dyeing
Ash coloring with Airtouch Eggplant effect with coloring Airtouch Golden undertone with coloring Airtouch
Hair with an eggplant tint, dyed with Airtouch Short hair dyed with Airtouch technology

Highlighting has long become a popular type of coloring among millions of women of all ages with different haircuts, length and hair structure. Because it allows you to maintain healthy curls, create unique hairstyles and not worry about growing roots. You can meet girls with shatush, balayage, ombre, bronding, Venetian and Californian highlights in different options execution. But stylists do not stop there, but try to please fashionistas with new developments. The trend this season is the airtouch technique - hair coloring, which is carried out using a stream of air.
Although highlighting is a fairly well-known technique, airtouch coloring requires knowledge of color from the performer - to correctly select the color scheme, comb and brush - to create a beautiful hairstyle design.

Dear ladies! When planning to visit our salon for the first time, each of you has doubts:
Will I be satisfied with the result?
Will the master understand me?
Will the color turn out like in the photo?
We decided to answer these questions for you and give a GUARANTEE for the coloring result. Within ten days we will repaint you absolutely free of charge if the coloring result does not correspond to the declared one.

Application technique

First, for ease of work, carefully comb the hair along its entire length.
Select a thin strand less than 1 cm thick (start from the temples) and treat it with a stream of air from a hairdryer. The strand is affected along its entire length so that approximately half to a third of the hair remains from the original bun (depending on the intended dyeing result). As a rule, shorter and weaker hairs are blown out with an air stream (which is also an advantage of the technology - they are not susceptible to additional chemical exposure).
Place foil under the hair remaining in the strand, dye it, preventing the composition from getting onto the unpainted area, and carefully wrap it. The following strands are processed in the same way.

Important. The paint is applied with a slight indentation from the root zone. Depending on the total length of the hair, the indentation can be 3-5 cm. In this case, the application line should be blurred - for the most natural bleaching.

The exposure time of the lightening composition depends on the structure of the hair, the characteristics of the mixture and is controlled visually.
If you want to create an “ombre effect”, in the root zone the hair is slightly darkened (for example, 4, 5 or 6 in tone). The dye is applied in such a way that the transition to bleached hair is as soft and blurry as possible. Smoothness is achieved by slightly touching the dyed areas and then combing the already bleached hair - this way the dye will lie smoother and softer.
If the hair is not lightened, after darkening the strands in the root zone, a dye of the selected color is applied to the entire length. Using the airtouch technique, the hair in the selected strands is completely dyed, in contrast to standard highlighting, in which stripes of a different shade are visible after pigmentation.
To make the hairstyle even more luxurious, virtuoso stylists make the ends of the hair lighter than the main mass, which allows them to achieve a stronger shining effect.
Then the dye is washed off, the hair must be treated with conditioner to fix the color, dried and styled in the usual way.

Who is airtouch suitable for?

The airtouch technique is universal because:

Suitable for girls with almost any shade, structure and length of hair. It looks best on a long straight haircut.
Can be performed on natural light, light brown and dark hair, as well as previously dyed hair. Allows you to create the desired light or darker shade.
It will be appropriate in the office (it will emphasize the well-groomed hair of a businesswoman), and will attract attention at a training session or a youth party.

Paints used

When choosing dyes for a new hairstyle, be sure to take into account the original shade of the hair, the color type of appearance, the individual characteristics of the face and the desired result.
These can be tones of both cold and warm colors.
The most relevant is the silver-ash palette. To receive noble ash-colored bleached hair is treated with direct action pigments (they do not mix with oxidants and are usually applied to damp hair). A blue or purple corrector must be added to the mixture - with its help, bleached hair does not cast green, and the ashen color turns out luxurious. Condition - in accordance with the instructions for the pigments used, as well as taking into account the type and condition of the hair being dyed.

Photos of work before and after

Advantages of coloring using the airtouch technique

Airtouch highlights are chosen not only because this type of hair coloring is the trend of 2018, but also because of the benefits it provides. Among the most significant:

No age restrictions: suitable for fashion-conscious young ladies and older ladies who want to camouflage their gray hair.
Gentle treatment of hair: not the entire volume is lightened and colored, but only selected strands.
Visual increase in hair volume: it is created by obtaining subtle highlights.
Rejuvenating effect: thanks to color contrasts, the face becomes fresher.
Long lasting results. Growing roots are invisible, which allows you to increase the intervals between visits to the stylist.
The ability to achieve the effect of shining hair (with the correct selection of matching dark and light shades).
The advantage of the airtouch coloring technique is that you can change your hairstyle at any time without significant expense or the need for a radical change of image.

Where can I get airtouch coloring done?

Want to try airtouch?— dyeing your hair silver-gray or other fashionable colors? Contact the stylists of the Naturel beauty salon. On the pages of the site you will find photos and videos of our work, which will confirm: we know how to create beauty!

The modern AirTouch coloring technique has become increasingly popular recently. Often seen in in social networks photos of popular models with this new coloring. And for good reason, because it gives luxurious volume to the hair and looks quite expensive.

Translated from in English"air touch" means "air touch". With such complex and multi-color dyeing, smooth and delicate tints of tones are created on the hair, which allows you to achieve volume and depth of color. Coloring is increasingly gaining popularity, as lightness and naturalness are in fashion.

It replaces outdated techniques such as highlights, ombre and solid hair coloring. In this case, the hair is not completely dyed, but 30%-50% of the total volume. To begin with, some strands are selected from all the hair. special order(there are several schemes).

Then each strand in turn is blown with a hairdryer so that all the shortest and thinnest hairs fall out, because only those that have not “blown out” will be dyed. With this hair lightening, hard and sharp transitions are eliminated, while with other dyes there is a huge risk of getting them.

Who is AirTouch suitable for?

The AirTouch coloring technique is suitable for almost all types of hair, except completely short haircuts. It will not be possible to create smooth and beautiful transitions on short hair.

Coloring can be performed on any hair, dyed or natural:

To add originality to your hair, you can add a cold or warm shade.

It will look most advantageous and respectable on those with long and straight hair.

Coloring is universal: it will look beneficial both at work and at leisure, and will attract attention at any event. After all, AirTach can be combined with any style of clothing, be it sports, classic, youth or casual.

Contraindications

There are no contraindications for the AirTouch technique as such, but it is not recommended to lighten hair if it is severely damaged.

Hair is damaged if:

1. Already painted and bleached many times. In this case, the hair shaft is destroyed and softened, and there are also split ends.
2. Extensions are often done.
3. A hairdryer and various irons, curling irons and other hot tongs are constantly used at maximum temperature. The result is split ends, microcracks along the entire length, and strong vulnerability to any mechanical action on the hair.
4. They comb their hair frequently and sloppily, wrap it tightly in curlers, do hairstyles that pull the hair together (ponytail, tight braids) or use hairspray every day. As a result of all this, the hair easily breaks off and splits along its entire length.

Advantages of the method

U stylish coloring there are many advantages:

Disadvantages of the hair coloring technique

However, there are several disadvantages to dyeing curls this way:

1. Price. You will have to pay quite a bit to get this kind of coloring done well.
2. The process is long and takes four to five hours, depending on the length and color of the hair.
3. Minor damage due to discoloration.

Difference from other hair coloring methods

The AirTouch coloring technique is very similar to balayage/shatush, and if you are not a colorist, then, indeed, with the naked eye you may not be able to distinguish one from the other. But in fact, these two techniques are quite different, at least in that they are used different ways applying hair dye.

When performing balayage, all hair is divided into strands, and then each one is combed. A bleaching dye is applied to the remaining hair. Shatush is often done on dark hair; the color is “stretched” along the length of the hair from dark to lighter color. Unlike the familiar highlighting, when performing AirTouch coloring, the selected strand is completely colored.

Therefore, a more delicate image is created, while when highlighting, clear stripes are visible - strands of a different shade. When performing ombre, the hair in the lower part is completely dyed; it is noticeably different in color from the upper part. A gradient effect is created from roots to tips, and vice versa.

Bronzing is the coloring of strands in darker tones, mainly bronze and brown shades. It also creates volume and texture in the hair, and this technique can be performed on even the shortest hair.

California highlighting– the effect of burnt hair, suggests maximum naturalness, does not create sharp transitions. In this case, about 6 shades are used (both light and dark tones).

Paints used

To choose the right paint, you need to take into account the following nuances: initial hair color, face shape, color type, as well as personal wishes for the final result. The client decides whether he wants to get barely noticeable highlights or a bright, rich blonde.

In order to get a noble, cool shade, you should tint already bleached hair with a special product.

You need to add purple or blue products to the coloring mixture, which will ultimately make your hair a really pleasant ashy shade.

You can experiment with your image. In summer, the brightest season of the year, there are many variations on how to add zest to your style by tinting your hair in any bright color. For example, in pink, purple, or even mint color. It all depends on personal preference. In any case, the coloring will be quite gentle, since only half of the hair is affected.

Before using the dye, it is advisable to take into account the condition and type of hair. You should also strictly follow the instructions included with the coloring products.

Required Tools

• For coloring you will need:
• brush and comb for drying hair;
• apron;
• lightening paint/powder, developer, paint bowl and brush;
• toning agent and oxidizing agent (optional);
• gloves;
• foil;
• 2 mirrors;

hairpins

Coloring AirTouch at home: step-by-step tutorial for beginners Repeating coloring at home is quite difficult; it is a very long and painstaking process. Since this procedure lasts quite a long time in the salon, it is advisable for those who decide to do the coloring themselves to stock up free time

and patience. It is advisable to already have some experience in dyeing your hair yourself, because even masters sometimes fail to do it perfectly.

Applying dye

First you need to divide all the hair into several large parts, 4-5.

Then, dividing each part into small strands, start working:

Exposure time The time depends strictly on the instructions. Based on the intensity of paint application and the number of strands, focus on the desired result. Everything is individual - who wants light highlights, and who wants a bright blonde.

Typically the paint lasts for about 40 minutes.

Wash

Everything must be done in accordance with the attached instructions. At the end, rinse off under warm water and apply balm. At the end, dry your hair with a warm hairdryer and style it in any way.

Is it possible to combine AirTouch technology with others?

To extend the intervals between trips to the salon, you can combine the AirTouch coloring technique with the ombre technique. In this case, the roots of the hair are slightly darkened (4, 5, 6 tones are good), and the transition line from dark to light tone make it as blurry as possible to avoid clear stripes and contrasts.

By combining these two techniques, you can achieve the effect of naturally sun-bleached, slightly regrown hair, or by adding a little more color (soft pink, light purple), you can get a youthful and fresh look.

Rules for caring for strands after highlighting

The AirTouch coloring technique is harmful to the hair in any case, especially if you do it yourself. Fortunately, this is fixable. Nowadays, many have been developed professional means for care damaged hair.

Products such as:

• Olaplex;
• Wellaplex from Wella Professional;
• Bond Ultim8 from Marix, Niophlex.

Hair Company Inimitable lotion combines both care components and a good yellowness neutralizer. The Kaaral brand also takes excellent care of your hair (shampoo, conditioner and Royal Jelly Cream mask).

For unruly hair, it is recommended to use EIMI Perfect Me cream from Wella. It perfectly removes so-called fluff, smoothes, fixes and provides protection from sudden temperature changes. For the ends you can use Oil Reflections oil from Wella.

With frequent use, it helps to keep hair looking respectable for a long time, smoothes it and creates a noble shine.

3 best mask recipes for caring for colored hair

Yeast mask for strengthening

Compound:

• dry yeast - 1 tbsp. l.;
• egg – 1 pc.;
• water – 50 ml.

Recipe:

1. Dissolve yeast in 50 ml of water.
2. Then add the egg.
3. Stir the mask until thick.
4. Apply to the entire length of the hair, leave for half an hour, and at the end wash the hair under warm water.

Chamomile mask

Compound:

• 1 tbsp. l. - chamomile;
• 1 glass of water;
• 1 egg white.

Recipe:

The mask should be kept until it dries completely, then wash your hair well. To achieve the best result, you need to make a mask once a week.

Sea buckthorn mask

Recipe: mix sea buckthorn and vegetable oil in equal proportions. Apply to hair and leave for an hour. Regularity – 2-3 times a month.

Prices in showrooms in Moscow, St. Petersburg and other regions

It’s definitely not worth chasing a low cost for this coloring technique. Professional and high-quality highlighting from masters of their craft cannot be cheap.

Prices for Airtouch coloring are based on 4 bases:

• costs of materials (powder for lightening, oxides, tinting composition, stabilizer, care, etc.);
• master's qualification;
• product brand;
• hair length (short, shoulder-length, shoulder-length, waist-length).

The result of hair coloring using the AirTouch technique will be worth all the money and time spent.

Article format: Oksana Grivina

Video about the Airtouch coloring technique

Master class on this technique from a stylist: